The Four Segments of the EVR ChannelHomeContact InformationThe Clients We ServeThe Skills We Bring to the TableThe Story of EVR SolutionsThe Potential of the EVR ChannelEVR BuzzThe Potential of the EVR Channel

Extreme Value Retail stores fall into one of four categories: limited assortment grocery, convenience discounters, dollar stores and closeout stores. EVR Solutions has discovered that the best sales opportunities are found with the largest chains in the channel: ALDI, Save-A-Lot and Dollar General.

1. Limited Assortment Grocery

  • High-volume retailers of dry and perishable grocery products
  • Assortment of products limited to high sku velocity
  • Expanding non-food sections
  • Examples are ALDI, Save-A-Lot, ALPS

2. Convenience Discounters

  • Often located in strip malls
  • Sell mostly general merchandise
  • Some food and perishables
  • Retail pricing is simplified: $1.00, $1.50, $2.00, $2.50, etc.
  • Examples are Dollar General, Family Dollar and Fred's

3. Dollar Stores

  • Sell general merchandise, dry grocery and perishables at a single price point: $1.00 or 99¢
  • Assortment includes closeout merchandise
  • Examples are Deals Nothing Over a Dollar, Dollar Tree, 99¢ Only

4. Closeout

  • Specializing in closeout prices and excess inventory product
  • Examples are Big Lots, Grocery Outlet

For an in-depth look at the EVR Channel, download the white paper "Extreme Value Retail in Detail" by clicking here.


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